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Your mobile phone reveals your shopping preferences
There is an ever increasing demand for knowing where we are. Outdoors we are helped by GPS and indoors, the Malmö based company Qubulus, is about to release their application for indoor positioning.
The company founder Ants Maran picked an old patent from Telia Sonera and with help from the Mobile Heights Business Center, he has just launched his company Qubulus. The company will market two different products; one application supporting indoor positioning and one product for indoor triangulation, something that can be used for analysing consumer behaviour in shopping centers.
